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Attorney's Advertising

Definition - What does Attorney's Advertising mean?

Attorney's advertising is the marketing that is done by attorneys in order to promote their services to prospective clients. This type of advertising by attorneys was actually prohibited by law until 1977. However, in that year, the law changed and now attorneys are free to take out ads wherever they want, within the confines of the law.

Justipedia explains Attorney's Advertising

Examples of places where an attorney might advertise include television, newspapers, websites, the yellow pages, etc. There are many different ways for a lawyer to market his or her services. For example, an attorney who specializes in patent law may place an advertisement on television that appeals to inventors. The ad may include descriptions of how the attorney can help the inventor, and perhaps a few testimonials from people who have already been helped by the inventor. Such ads can help to create business for the attorney.

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